AI Insights · Timothy · April 2025
Top 5 Communication Apps in Australia: Q1 2025 Performance Overview
Explore the Q1 2025 trends of Australia's top communication apps, showcasing their downloads, revenue, and active users.
In the first quarter of 2025, the top communication apps in Australia exhibited varied performance metrics. Utilizing data from Sensor Tower, here's a detailed look at the trends.
Messenger from Meta Platforms, Inc. showed a consistent pattern in weekly downloads, peaking at around 49K in early February. Revenue fluctuated, with a high of approximately $556 in late January. Active users remained stable, averaging around 11M throughout the quarter.
WhatsApp Messenger maintained a strong user base, with active users increasing steadily from 14.2M to 15M by March. Downloads also saw an upward trend, reaching about 51K in late March.
Snapchat, developed by Snap Inc, recorded a peak revenue of $347.8K in late January. Downloads fluctuated slightly, ranging from 25K to 31K, while active users hovered around 4.7M.
Telegram experienced a moderate increase in revenue, peaking at $39K in mid-February. Weekly downloads were relatively stable, with a high of 32K in mid-March. Active users showed a slight decline, ending the quarter at approximately 1.9M.
Microsoft Edge: AI browser saw a gradual increase in downloads, reaching 23K by late March. Active users rose to nearly 1.15M by the end of the quarter, while revenue remained minimal.
For more insights and detailed analytics, visit Sensor Tower's platform.